Formation : Euro MBA
Se former avec
MASTER INSEEC
- Renseignements :
- Durée : 0
- Type : En centre
- Diplômant : Oui
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Prix H.T. € :N.C.
- Objectifs :
- The INSEEC Euro MBA, taught in English, enables participants to understand the complex aspects of companies operating in a multicultural, European context and to develop skills allowing them to fill top management positions. It is aimed at both students (with a four-year postsecondary degree) and professionals.
The curriculum includes core courses in marketing, law, finance and general business practices. In addition to core courses, the participants are required to choose a field of concentration (finance or marketing). Great emphasis is placed on cross-cultural management issues and on recent or emerging trends in the European business environment.
In addition to standard courses, participants will attend a seminar in personal management aimed at developing their interview skills when seeking employment with top European companies and at enhancing their skills in project management and teamwork. The seminar will also provide students with advice on writing résumés and managing business meetings.
- Pré-requis :
- Le programme Ms1 est ouvert aux étudiants qui sont en cours de validation d'un BAC+3.
Ce programme s'effectue en 2 ans. L'étudiant doit choisir dès l'entrée en Ms1 une spécialité parmi les 22 programmes proposés.
Les programmes Ms2 sont ouverts aux étudiants qui sont en cours de validation d'un BAC+4 / BAC+5 ou aux candidats qui disposent d'un niveau BAC+3 validé et justifient d'au moins 3 années d'expérience.
- CORE COURSES
International Strategic Management
Human Resource Management
International Economics
Cross-Cultural Management
Managerial Accounting I
International Business Law
Analyzing and Understanding Foreign Markets
Entrepreneurship in Europe
European Business Law
International Business Ethics
CONCENTRATIONS
FINANCE
Managerial Accounting
Financial Accounting II and Financial Analysis
Corporate Finance
Financial Management of International Business
Exchange Market and Exchange Rate Risk Management
Risk Management
International Tax Optimization
Business Plan
MARKETING
Brand Management
International Advertising
International Marketing
Luxury Brand Management
Sports Marketing
International Trade
Customer Relationship Management
Tourism Marketing
INTERNATIONAL HUMAN RESOURCE MANAGEMENT
Corporate Social Responsibility
American Planning Recruiting Methodology
International Human Resources Management: legal aspects
Management and Leadership
Internal Communication
Organizational Management
Management of Human Relationships
LUXURY BRAND MANAGEMENT
Introduction to luxury goods and services
Management of products and brands in the luxury business
Luxury marketing and communication
Distribution and supply chain in luxury industry
Sales and customer relationship
Financial and accounting management
Human factors in the luxury industry
Industrial and anti-trust policies
